Tiny Cartridge 3DS

Why Nintendo waited so long to ramp up its Wii U marketing and commercials

The Wii U launches in less than a week, but we’re just now starting to see commercials for it in North America. You’d think Nintendo would have blitzed us with a couple months worth of Wii U ads to build up demand!

So why does it seem like Nintendo is late with its Wii U promotions? According to the company’s marketing EVP Scott Moffitt — no relation to Canadian pop group The Moffatts despite their somewhat similar names, as far as I can tell — part of it is that non-hardcore games/systems don’t need as much advertising ahead of launch.

Another big reason was the presidential election! Not only was everyone’s attention on who was going to run this piece, Super PACs and the candidates’ campaigns gobbled up all the ad slots, leaving few opportunities for companies to buy some time for their commercials. And due to limited availability, those slots were too expensive.

Nintendo was able to make up for some of those lost advertising opportunities with its own presidential campaign, though — it has been posting plenty of Wii U videos and interviews with company boss Satoru Iwata demonstrating the console in the meantime.

Preorder: Wii U stuff
See also: More Wii U news, media
[Via VentureBeat, Image via Dakucha]
Sigma has some words for those of you who are eligible to vote but aren’t voting today. I swear, Virtue’s Last Reward is the gift that keeps on giving for people who run game blogs on Tumblr and like to post screenshots.
Buy: Virtue's Last Reward and 999See also: More VLR and 999 posts[Via Parametrics in Action]

Sigma has some words for those of you who are eligible to vote but aren’t voting today. I swear, Virtue’s Last Reward is the gift that keeps on giving for people who run game blogs on Tumblr and like to post screenshots.

Buy: Virtue's Last Reward and 999
See also: More VLR and 999 posts
[Via Parametrics in Action]

Still sewius about voting today

Four years ago, we ran a series of posts that reminded people to vote, allowing them to elect a duck named Ming-Ming from Nick Jr.’s Wonder Pets cartoon as president (and Denver the Last Dinosaur as VP).

Looking back at those posts now, it doesn’t really make sense to me why we did that. We do a lot of odd things on this site. Maybe in 2016, we’ll be scratching our heads wondering why we used to write so much about butts.

Anyway, if you’re in the U.S. and eligible to vote today, you should. Here is a vulgar link for finding your local place, and here are a couple of amazing screenshots from the Wonder Pets DS game:

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Apparently this happened during the presidential debates last night. Nintendo’s really going all out to promote Pokemon Black/White 2's release this weekend…
Buy: Pokemon Black/White Version 2, Pokemon ConquestSee also: More Pokemon news and media[Image via FYPblog, jumpropejellyfish]

Apparently this happened during the presidential debates last night. Nintendo’s really going all out to promote Pokemon Black/White 2's release this weekend…

Buy: Pokemon Black/White Version 2, Pokemon Conquest
See also: More Pokemon news and media
[Image via FYPblog, jumpropejellyfish]